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Bodypoint Hires Former Invacare Executive to Lead New European Office
August 21, 2020 - Bodypoint is pleased to announce the establishment of Bodypoint Europe BV and the appointment of Gustave Moot as Director of European Sales.

Gustave brings extensive experience as a team leader in the rehab mobility industry in Europe and will be a valuable asset in strengthening the company’s relationships in the region.
Gustave comes to Bodypoint after 17 years in product management and marketing at Invacare, where he had opportunity to oversee the entire spectrum of product innovation, from conception to market launch and obsolescence. He had been a member of Invacare’s European Leadership Team for the past 10 years, and in his most recent role, was responsible for the development and implementation of the marketing strategy for manual mobility and seating products in Europe, the Middle East and Africa. 

Experience has given Gustave an understanding of the complexities and differences between local markets and how to effectively tailor business to suit local needs. Through his role as a head of Product Management at Invacare Europe, he developed competence in the changing responsibilities of distributors and resellers under the new
EU Medical Device Regulations (MDR) taking effect in May 2021. 

The establishment of Bodypoint Europe BV creates a local hub for activities in over 20 European countries, allowing the company to respond faster to the needs of the market and support strategic growth. It will also help Bodypoint alleviate many of the regulatory and compliance challenges faced by its European partners under CE regulations and the new MDR; for example, by having the company act as its own legal importer and EU Authorized Representative. 
European countries where products are available through one of our International Distributors. Products are sold in additional countries through our manufacturing partners. 
A native of the Netherlands, Gustave is fluent in Dutch, German and English and, of course, has a natural comfort with European business culture. In his new role, he will serve as the head of Bodypoint Europe BV and lead Bodypoint’s European sales and education efforts, building upon the strength of the company’s existing local team, Filipe Monforte Correia and Bart Van der Heyden, who will continue in their current roles. 

"I am extremely excited to be joining Bodypoint's team and to be part of its strengthened investment in Europe,” Gustave said. “The extreme level of detail, ensuring products are functionally and clinically supporting wheelchair users in the best way possible, has brought Bodypoint to the top in its field. With over 17 years of experience in the European rehab mobility industry, I very much look forward to supporting Bodypoint’s distributors in all aspects to grow their sales and to further increase Bodypoint’s European position."

Bodypoint is enthusiastic about this addition to our management team. “Gustave is a natural fit with Bodypoint,” said company president Matthew Kosh. “He completely shares our values of Quality, Caring and Integrity as his own.”

Gustave will be working directly with our existing European partners on how this change impacts them. All product orders should still be placed through Bodypoint's central Customer Service department at
sales@bodypoint.com, (+1) 206-405-4555. 

To discuss business opportunities or other aspects of Bodypoint sales in Europe, Gustave and the Bodypoint Europe BV office can be contacted at: 

Bodypoint Europe BV
Kerkstraat 29
7396 PD Terwolde
The Netherlands

gustave@bodypoint.com

You can find a list of all our International Distributors worldwide on our website.
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www.bodypoint.com | sales@bodypoint.com
Call us at 206.405.4555 or 800.547.5716
558 First Avenue South, Suite 300, Seattle, WA 98104 USA